Faculty of Management Studies (FMS) of the Open University of Sri Lanka hosted its first International Conference on Management and Entrepreneurship (ICOME) on March 31 and April 1, 2022 on the virtual platform. The theme of the conference was ‘Business Management: Innovation, Challenges and Resilience’. The main objectives of this conference was to bring local and foreign researchers and practitioners to one forum to share and disseminate current developments and insights in Business Management and Entrepreneurship.
Participants of the Conference included local and foreign Scholars, Academics, Professionals, Practitioners and Policymakers in Business Management and Entrepreneurship. It was indeed a great pleasure to have Prof. Philip Kolter (father of modern marketing) as the chief guest of this conference and delivering his speech on ‘Defining the Consumer in the Post Covid Period’. Prof. Xiaobo WU (Dean, Faculty of Social Sciences and Former Dean, School of Management, Zhejiang University, the Director of National Institute for Innovation Management) made the key note speech and Prof. Sampath Amaratunge, Chairman of the University Grants Commission, Sri Lanka delivered the guest speech.
The conference tracks consisted with areas such as Creative Economy and Innovative Entrepreneurship, International Business Strategy and Global Trends, Business Innovation and Business Strategies in Crises, Laws and regulatory frameworks for small and medium enterprises, Accounting, Finance and Banking, Financial Innovations in Management, Financial Literacy for SME, Marketing Management, Tourism and Hospitality Management, Supply Chain Management and Turbulent Business Environments, Innovative HR strategies and organizational adaptability, Interdisciplinary Research in Management, Management Education and Open Distance Learning.
The research papers submitted and presented at the conference were considered for publication in international journals and local journals such as Sri Lanka Journal of Management Studies (SLJMS) and ‘Management Issues’ published by the Faculty of Management Studies, The Open University of Sri Lanka.
Aligned with this conference a forum on ‘Creative Economy and Entrepreneurship in Sri Lanka’ that focuses on three thematic discussions of the Management, Economic and social roles of creative industries with Entrepreneurial orientation in Sri Lanka was held on 1st April 2022.
More importantly, the date of ‘May 27,’ was declared as the ‘Marketing Day @ the Open University of Sri Lanka’ to pay tribute to Professor Philip Kotler for the contribution he made to the world and specifically for developing countries to make the subject of marketing as one of the important and popular among other disciplines for sustainable development.
This Conference is organized under the leadership of the Vice-chancellor of the Open University of Sri Lanka Prof. P.M.C Thilakarathna and Dean, Faculty of Management Studies, Prof. V. Sivalogathasan and the Conference Chair Prof. Nalin Abeysekera.